About Us
AccentCare is a national leader in home health services, personal care services and hospice care, with innovative partnerships and care models that advance the industry forward. We connect the entire home care continuum — from personal care, medical and non-medical home health, hospice and palliative care, rehabilitation therapy and care management services.
We are driven to provide patients and families with easier access to personalized, high-quality care. AccentCare’s proven operational excellence, paired with compassionate care teams, allows us to deliver consistent, high-quality outcomes for our patients and physician referral partners.
Our 30,000 compassionate professionals across the nation deliver on the promise of exceptional care in more than 250 locations, collectively serving more than 200,000 individuals across 32 states and the District of Columbia.
We have the honor of working with more than 60 of the country’s most prestigious health systems, physician practices and joint venture partners to provide care to more than 200,000 patients and their families each year. AccentCare brings together innovation, technology and clinical excellence to reimagine care.
The company’s approach to care, including proprietary RightPath® disease-specific and special programs, leads the industry in faster starts of care, higher-quality performance and avoidance of unplanned re-hospitalizations.
Among our distinctions, AccentCare has a 4.4-star SHP quality rating for legacy home health agencies, many of which have earned the HomeCare Elite distinction. In addition, all home health and hospice locations are CHAP- or Joint Commission-accredited, with designations from the We Honor Veterans program.
Our Purpose
Reimagining care, together.
Our Vision
We imagine a world where:
Patients and Clients receive the understanding, empathy and excellence they deserve.
Families experience compassionate support from a trusted guide at each step.
Team Members grow, thrive and find inspiration in a supportive work environment.
Communities and Strategic Partners succeed with the help of a comprehensive and responsive partner.
Our Values
Act with integrity.
Be compassionate.
Commit to excellence.
Our Promise to You
We are committed to providing connected, comprehensive and consistent care
We are relentless in our pursuit to reimagine care through innovative delivery models, personalized programs and referral partnerships
We will act as trusted guides with a call to purpose to deliver the best possible outcomes for our patients, families and referral partners.
Our Integrity Commitment
At AccentCare, Integrity is one of our core values, and we are committed to doing the right thing for our employees and our patients, always. We can’t imagine doing it any other way. We strive to provide consistently exceptional care to our patients and their families. Always in compliance with applicable legal requirements and standards. In our efforts to meet these goals, we maintain a comprehensive Compliance Program.
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Nationally Recognized Care
The mission of The Joint Commission is to continuously improve health care for the public, in collaboration with other stakeholders, by evaluating health care organizations and inspiring them to excel in providing safe and effective care of the highest quality and value.
The Community Health Accreditation Partner (CHAP) Standards of Excellence are designed to help ensure patients receive the best care and services possible through their home health and hospice care provider. Through the application of these standards, AccentCare achieves:
- Continuous quality improvement techniques and systems
- Improved safety, satisfaction and outcomes for those we serve
- Cost-efficient and effective community health care delivery
Centers for Medicare and Medicaid Services created the Quality of Patient Care Star Ratings to help provide transparency by comparing the quality of care delivered by various Home Health Agencies (HHAs) and assisting patients and their families in making informed decisions about where they should receive care. When AccentCare, Inc., is rated with 4.5 stars, the choice is easy.
The annual SHPBest™ program was created to acknowledge home health agencies that consistently provide high quality service to their patients. With the largest HHCAHPS benchmark in the nation, SHP is in a unique position to identify and recognize organizations that have made patient satisfaction a priority and have been rewarded for their efforts with high marks on the HHCAHPS survey.
Our Diversity, Equity and Inclusion Pledge
We will advance diversity, equity and inclusion in our delivery of care, in our offices and culture, and in the communities we serve. By hearing every voice, honoring every background and embracing the dignity of all, we become the caregivers, coworkers and leaders we aspire to be.
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Our care is most compassionate when we empathize and engage with everyone.
We serve our patients, their families, and each other most effectively when all our work environments are safe, respectful, and welcoming.
We are at our very best as trusted guides when we value diverse perspectives, foster open dialogue, and enact change.
We are stronger together when each of us is empowered to grow, to be our unique selves, and to feel a sense of inclusion and belonging.
Our Priority: People First
Our purpose, vision, values, and the needs of our workforce and the communities we serve are reflected in our pledge.
Our Workplace
To build upon our vision help our team members grow, thrive, and find inspiration in a supportive work environment, we must focus our attention in creating an inclusive workplace.
Our Community
To build upon our vision to provide understanding, empathy, and excellence in care, we must become active participants in the community by helping increase health equity and access.
Every year, we will strengthen our infrastructure, invest in competency, measure progress, and validate & update our strategies.
Strengthen the Infrastructure
Build a culture and inclusive infrastructure to help elevate the voice of all employees with a special focus on the underrepresented and marginalized.
Invest in Competency
Allocate the resources to increase opportunities for learning, teaching, talking, and listening to each other.
Measure Progress
Collect and report metrics that will impact positively our recruitment, retention, and upward mobility while being transparent in order to build trust.
Validate and Update our Strategy
Engage different voices as we execute our actions by collecting feedback and adapt in order to embrace innovation.
Cultural Inclusion & Special Programs
We are committed to honoring the beliefs, identities, customs, and cultures of the patients and families we serve. Through special programs, services, and training, we are continuously pursuing education for our staff and personalized care options for our patients and families.
Cultural Inclusion Council
The Cultural Inclusion Council (CIC) wasfoundedout of a desire to honor and respect the diverse communities that AccentCare serves, and to address disparities in access to post-acute health care.The mission of the CIC is toEmpowerOne Another Through Understanding.The purpose of the CICis to consider the cultural values of all AccentCare patients, provide equitable care that respects what is most important to each individual, improve the community understanding, and educate our staff to ensure that all needs are being met.The CIC oversees the following Special Programs available:
Special Programs
African American Council
The African American Council (AAC) is a board that focuses on the cultural and demographic needs of the African American community. The local board assesses the community’s needs and informs the communities we serve about hospice and the support it offers to families. The AAC includes members of the local community that may have a clinical background, members of local clergy, politicians who are invested in their community’s needs, and many others.
Holocaust Survivor Care
Holocaust survivors and their loved ones have unique spiritual, cultural and psychosocial needs. Our clinicians and care teams are educated and sensitive to survivor traumas that may resurface during the end-of-life transition. AccentCare caregivers also recognize the unique bonds between the generations in many Holocaust families.
Jewish Hospice Services
Our care team is committed to working collaboratively to provide end-of-life care that respects Jewish values and religious practices. AccentCare’s Jewish Hospice Services assures you and your family are able to include your Rabbi in the decision-making processes. The AccentCare spiritual care team, which includes Chaplain Rabbis, are available to serve as a member of your care team. We also provide support and assistance with funeral planning, working with a variety of funeral homes and Chevra Kadisha whenrequested. In addition, AccentCare Hospice offers bereavement services to help family members cope with the loss of their loved one.
Latinx Services
We are especially mindful and intentional in providing patient–and family-centered end-of-life care to the Latinx population. We do this through the staffing of culturally-awarestaff members who are able to facilitate sensitive conversations and support the patient and family from the time of theinformational consent and admission process to the full provision of end-of-life patient care and bereavement support.
Additionally, AccentCare strives to meet the needs of itsLatinxpopulation by creating and facilitating psychoeducational and faith-based support groups, as well as aligning with existing community resources to assist with culturally-unique grief and loss issues and caregiver support.
LGBTQ SAGE Care
Werecognizethe importanceof having culturalcompetenceto serve the needs of LGBTQ communities. In addition to internal training that all of ourstaffreceive, all of our sites have been formally certified in LGBT cultural competency throughSAGE,a non-profit which supports services and advocacy for LGBT elders.We are SAGE Platinum Certified as an organization.
We Honor Veterans
Accentcare is a proud partner ofWe Honor Veterans, a program designed to show respect and thanks to our nation’s veterans and to honor their wishes at end of life. It was developed as a collaboration between National Hospice & Palliative Care Organization and the Department of Veterans Affairs. Our sites are certified under the 5 levels of We Honor Veterans.
The levels are as follows:
- Provide veteran-centric education for staff and volunteers, and identify patients with military experience
- Build organization capacity to provide quality care for veterans
- Develop and strengthen relationships with VA medical centers and other veteran organizations
- Increase access and improve the quality of care for veterans in your community
- Focus on the Vietnam era and soul injury for a deeper understanding of the psyche of a returning veteran
Community Outreach | Foundations
Our commitment to caring for others continues beyond the plan of care. AccentCare’s Community Outreach and Foundation programs include serving and giving back to patients, employees and communities.
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Our Leadership Team
All members of our executive leadership team are steeped in health care experience across a variety of functions including operations, consulting, medical practice, insurance, finance, legal and organizational development.
LAURA TORTORELLA
CHIEF EXECUTIVE OFFICER
Laura Tortorella is the Chief Executive Officer of AccentCare. She has over 15 years of health care business management experience.
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Prior to joining AccentCare, Ms. Tortorella was the Chief Operating Officer of Steward Health Care System, where she oversaw all corporate operations, including labor management, supply chain, pharmacy, lab, predictive analytics and AI platforms, and marketing and communications. And before joining Steward in 2010, she held management positions overseeing the respiratory disease division at Children’s Hospital, Boston. Ms. Tortorella earned a Bachelor of Arts in biology from Harvard College and MBA from Babson College’s F.W. Olin Graduate School of Business.
STEPHAN S. RODGERS
CHIEF EXECUTIVE OFFICER
Stephan Rodgers is the Chief Executive Officer of AccentCare. He has over 25 years of health care experience including home care, insurance, consulting and employee benefits.
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Prior to joining AccentCare, Mr. Rodgers was CEO of OptumHealth Collaborative Care, a division of UnitedHealth Group, which owns, manages and provides administrative and technology services to health care delivery systems. Earlier in his career he was a health care executive at General Electric Company, responsible for purchasing health care benefits. Mr. Rodgers holds a Bachelor of Arts in biochemistry from the University of California, Berkeley.
CHRIS DIMOS
CHIEF OPERATING OFFICER
Chris Dimos is Chief Operating Officer for AccentCare. Prior, he was the President of Retail at McKesson Pharmaceutical Solutions and Services.
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Chris began his career as a pharmacist, he later held several leadership positions including President of Supervalu Pharmacies and Non-Foods Merchandising. He is currently a member of the NACDS Policy Council, Purdue University School of Pharmacy and Pharmaceutical Sciences Dean’s Advisory Council, and the University Of Minnesota College Of Pharmacy National Board of Advisors.
SAURABH GUPTA
CHIEF FINANCIAL OFFICER
Saurabh Gupta is the Chief Financial Officer for AccentCare. He brings a strong track record of delivering financial, strategic, and transformational results in the health care industry
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Before joining AccentCare, Gupta served as the Chief Financial Officer of Envision Medical Group. He has worked in multiple finance, planning, and strategy roles at Steward Health Care, Alcon, Novartis, and American Airlines, gaining experience in IT, medical devices, and pharmaceutical industries throughout the USA, Europe, and India.
Gupta is originally from India and has been living with his family in the Dallas metro area for the last 15 years. He received a Master of Business Administration degree from Cornell Universityand a Bachelor of Mechanical Engineering from Jamia Millia Islamia in India.
DAVID COOK
CHIEF PEOPLEOFFICER
David Cook is the Chief People Officer of AccentCare. He has almost three decades of HR support, leadership, and executive experience.
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Prior to joining AccentCare, Mr. Cook was the SVP of Human Resources and Chief People at TriHealth Health System. Previously, he held leadership positions at BJC health care and KB Home. Mr. Cook holds both a degree in Psychology and an MBA from the University of Miami, as well as a master’s in industrial/Organizational Psychology from the University of Central Florida. He was named Chief Human Resources Officer of the Year by HRO Today Magazine.
TIMOTHY RYAN
GENERAL COUNSEL
Timothy Ryan is General Counsel for AccentCare. He has over 30 years of legal experience, the majority of which have been in the health care industry.
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Prior to joining AccentCare, Mr. Ryan held a variety of leadership roles at UnitedHealth Group, last serving as General Counsel for one of their divisions, OptumHealth. Previously, he was an attorney at law firms in Chicago and Detroit. Mr. Ryan has a Juris Doctor from Boston University School of Law and a Bachelor of Business Administration from the University of Michigan.
ADAM PURSELLEY
CHIEF TRANSFORMATION OFFICER
Adam Purselley is Chief Transformation Officer for AccentCare. He is a senior executive with more than 15 years of leadership, operations, and process improvement experience.
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Prior to joining AccentCare in 2020, Mr. Purselley held several operations leadership positions at Health Management Systems and Lockheed Martin. He specializes in strategic operations transformation with a focus on creative development and implementation of business initiatives that both support the organization’s goals and reinforce its culture.
Adam received his master’s degree in Business Administration from Southern Methodist University and a bachelor’s degree in Engineering from Texas A&M.
JENNIFER NYCZ, MSN, RN, CHPN
CHIEF CLINICAL OFFICER
Jennifer Nycz is Chief Clinical Officer – Hospice for AccentCare. She has over 23 years of health care experience and more than a decade in hospice care.
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Jennifer has been with AccentCare since 2011, serving as the Senior Director of Clinical Operations in Michigan, and has held numerous leadership roles, most recently Senior Vice President of Clinical Operations and Patient Experience. Prior to joining AccentCare, Jennifer held several advancing leadership roles within the Henry Ford Health System including Director of Clinical Operations for Medical Surgical Nursing at Henry Ford Wyandotte Hospital.
Jennifer is a Certified Hospice and Palliative Care Nurse and received her master’s in Health Systems Management from Ethe University of Detroit Mercy and a bachelor’s degree in Nursing from Easter Michigan University.
SAMIA HADDAD
CHIEF COMPLIANCE OFFICER
Samia Haddad is Chief Compliance Officer for AccentCare. She has over 20 years of health care senior-level experience.
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Samia most recently served as the Compliance Officer and General Counsel for Oregon Anesthesiology Group (OAG), the largest physician-owned anesthesiology group in Oregon. Before joining OAG, Samia held multiple legal and compliance leadership positions with UnitedHealth Group, including serving as the Chief Compliance Officer of the OptumHealth business unit and as the Vice President of Compliance Operations for Optum.
Samia received her law degree from Georgetown University Law Center in Washington, D.C., and a bachelor’s degree in English cum laude from the University of Kansas.
BALAKRISHNAN NATARAJAN, MD
CHIEF MEDICAL OFFICER; PRESIDENT | ACCENTCARE MEDICAL GROUP
Dr. Natarajan is a graduate of Northwestern University Medical School and has been the Chief Medical Officer of AccentCare since 2005.
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He served in various capacities from 2000 until 2005, including holding the position of Medical Director of the Illinois hospice program.
Board-certified in internal medicine, hospice and palliative care, and sports medicine, Dr. Natarajan has authored book chapters and articles in peer-reviewed journals. He has also lectured across the United States and around the world, including at the Annual Meeting of the American College of Physicians. He won the Scripps Howard National Spelling Bee in 1985. Dr. Natarajan currently serves on the board of directors for the National Hospice & Palliative Care Organization.
In the News
See AccentCare in the news to learn how we’re working to improve quality of living with innovative health care solutions.
AccentCare Expands Hospice Care Business to Rhode Island
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102-year-old Minnesotan one of two remaining survivors of USS Houston
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What AccentCare’s Clinicians Wanted From the Company’s AI Implementation
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From caregiving to mourning: Navigating the end of the road as a family caregiver
Company News
How Augmented Reality Helped AccentCare Improve Patient, Staff Satisfaction
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AccentCare CIO Brett Lansing on Driving Transformation, Innovation, and Employee Satisfaction
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AccentCare Names Andy Johnston President Of Hospice, Personal Care Services
Company News
Company News
‘Somebody’s got to do it’: Longview Marine veterans volunteer to visit peers in hospice care
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East TX Marines Honored for Helping Fellow Veterans
Company News
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